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Who's behind Benno

Lars Müller, founder of Benno

Benno is built and operated by Benno UG (haftungsbeschränkt), based in Düsseldorf, Germany. We do one thing and do it properly: invoices for tradespeople that start as a WhatsApp voice message and come back as a finished PDF, compliant with the German GoBD and ZUGFeRD e-invoicing standards. No download, no login, no training.

The idea came from a simple observation: while large companies have long put AI to work, hundreds of thousands of tradespeople and self-employed workers still write their invoices in Excel late at night. Error-prone, time-consuming, and soon no longer legally compliant. Conventional invoicing software demands web dashboards, accounts and onboarding, exactly what there is no time for in the daily routine of a tradesperson. We take the opposite route and meet tradespeople where they already are every day: on WhatsApp.

Benno was founded and is run by Lars Müller, a software developer focused on artificial intelligence. Lars has been building AI applications at a German university hospital for years, an environment where data protection and reliability are non-negotiable. We hold Benno to the same standard: AI and voice processing run entirely within the EU, and voice messages are never stored permanently.

Benno is subscription software (SaaS): free to start with 3 invoices a month, unlimited from €19.90 per month plus VAT, and €39 for teams plus VAT. Both are introductory prices, kept for every business that subscribes to a paid plan by 31.12.2026; after that €39 per month for Meister and €69 for teams, plus VAT. No cut of your invoice amounts and no hidden fees. We are funded solely by these recurring subscriptions.

All prices are net, excluding VAT · offer exclusively for trade businesses and commercial customers, not for consumers.

What happens to your invoices if you ever stop using Benno? Nothing. Every invoice sits as a PDF in your WhatsApp, with the ZUGFeRD XML embedded. In the account portal you can download all invoices plus the DATEV export for your accountant as a ZIP at any time, with one click. The subscription can be cancelled at any time. Your bookkeeping does not depend on us.